Latest Hyperlocal Media News

PepperTap closes online grocery delivery biz; to pivot to logistics
Online grocery delivery service PepperTap, which raised $ 51.2 million in funding since inception, has shut down its grocery delivery operations across the country, reports YourStory. An ET report states that of PepperTap's 200 employees, the company …

New TV campaign for Ola Micro tells you why it costs less than walking
With so many cities offering Ola Micro, the communication is partly via mass reach vehicles like TV and Social, addressing the universal benefits of Ola Micro such as availability and affordability, while a hyper-local media at the city and even …
Read more on TelevisionPost

Latest Hyperlocal News News

Jugnoo secures M fresh round from Paytm, Snow Leopard and
Jugnoo is using auto-rickshaws to revolutionize hyperlocal commerce. Besides offering on-demand auto-rickshaw, it enables B2B hyperlocal deliveries like food, grocery, and veggies among others via its own network of auto-rickshaws. Earlier, the company …

JCDecaux launches YouGov partnership with nationwide 'Locate that Landmark' quiz
The tie-up will see JCDecaux become the first outdoor media owner to access 'YouGov Profiles', the media-planning datbase which counts 250,000 members delivering brand, media, behaviour and attitudinal data at a hyperlocal level. Highlighting the …
Read more on The Drum

Facebook testing hyperlocal services in India

Facebook testing hyperlocal services in India
Facebook has been testing a hyperlocal website that helps people discover local services ranging from spas and wellness to event planning and pet services. The website works on the hyperlocal model, where services are catered to a local geographical …
Read more on (press release) (registration) (blog)

Once-troubled hyperlocal news brand Patch expands to Austin; Here's the how
Patch, a network of hyperlocal news websites owned by Hale Global Inc., has expanded into Austin as the brand tries – cautiously – to re-establish itself among readers and advertisers after it struggled to find success as a branch of AOL Inc. Three …
Read more on Austin Business Journal (blog)

Latest Hyperlocal Media News

ThisWeek dropping mobile app, stepping up social media, video
So we're turning our focus to what have been our biggest traffic drivers: hyperlocal breaking news and social media. Soon you'll notice several ThisWeek Twitter handles from our staff reporters. We also have several community-specific Facebook pages, …
Read more on ThisWeekNews

Twitter may provide hyper-local information to make roads safer during
According to the study, there are often discussions about adverse weather on social media platforms, such as Twitter, allowing researchers to extract weather information to complement traditional weather observations. Adel Sadek, PhD, director of the …

Latest Hyperlocal News News

B&E | What Calls for the Fall of Indian Food Start-ups?
In India, food startups have become a trend against the traditional system of food supply chain. Given the emergence of food delivery services app compounded with noticeable venture funding, the sudden revolution in food business seem to face a …
Read more on IndraStra Global

Bethlehem Area Vocational Technical School seeks entries.
BAVTS Car shows seeks Northampton area residents to enter their cars. (HARRY FISHER / THE MORNING CALL). Northampton area residents are invited to enter their vehicles in the 5th Annual BAVTS Car Show. The event celebrates 50 years of technical …
Read more on Allentown Morning Call

Latest Hyperlocal Marketing News

GoDaddy, American Express, and Starwood Hotels to talk technology, customer
Modern marketing can sound like a marriage of bloated buzzwords (“hyperlocal synergies,” anyone?) or a deep dive into big data, where pools of analytics never let you come up for air. What's missing from those takes are the elements that are really at …
Read more on VentureBeat

5 Easy Steps to Organizing the Perfect Nonprofit Fundraiser
Whether a massive national organization or a hyperlocal grassroots group, fundraisers are a key way for nonprofits to increase visibility in their community and generate much-needed revenue. These campaigns or events are a nonprofit's chance to …
Read more on Times of San Diego

Latest Hyperlocal Media News

Nexstar Reiterates Commitment to Complete Media General Acquisition
Despite Meredith Corporation's attempt to recast its proposed combination with Media General as a merger of equals, it is clear that Media General favors a transaction with Nexstar and shares our commitment to seeing it to fruition. As described by …
Read more on Business Wire (press release)

Sri Adhikari Brothers launches Dhamaal Gujarat
Sri Adhikari Brothers Group has launched a new youth channel 'Dhamaal Gujarat' for Gujarat market. The channel aims to be the coolest hangout zone for the youth of Gujarat, by bringing forth a unique platform that shall offer a never before experienced …
Read more on Best Media Info